In order to share what we do and for this to bring meaning into your life, please read the following scenarios that might take place for small/mid-sized business owners, entrepreneurs, and practitioners, when it comes to marketing…

SCENARIO ONE-

 The business owner decides to do marketing for themselves. These efforts are haphazard at best, there is absolutely no strategy, and the owner really does not enjoy the process. As a business owner, you are often extremely busy running the business, delivering whatever your product/service might be, and if you have a family, you also need to dedicate time for the people you love while investing time in your health. Therefore, where is the time for marketing? What we have seen is that when business owners are left to their own devices with marketing, they update Facebook sporadically, send emails out randomly, and experience little to no results. DOES THIS SOUND FAMILIAR?

SCENARIO TWO-

 The business owner realizes that they do not have the time to succeed with 21^st century marketing or the ‘know how,’ or the desire; so they delegate this to a current staff person OR they hire someone that fits into the small budget that has been established. What we have found is that when small business owners decide to delegate this responsibility to a current staff person, the results are almost non-existent because although this person might understand your business, they are typically not marketers, and are already working to their capacity. The outcome is a disgruntled employee because they have taken on more work and they feel unfulfilled because of their lack of success. Once the business owner realizes, “this is not working,” they will hire someone with the remedial budget they have for this position, and they get what they pay for! More often than not, this new hire is a recent college grad with very little marketing experience and absolutely no industry experience. This new hire does what they know which is updatingFacebook (without any rhythm or reason), send out emails (without any strategy), and eventually they are told to answer phone calls because it seems that they are “playing on Facebook” more than marketing on Facebook. The outcome is money spent without any result, a young new hire who eventually leaves for a REAL marketing job where they can learn and grow, and a small business that is still struggling when it comes to communicating their message consistently and over the course of time.

SCENARIO THREE-

 The business owner bites the bullet and decides to hire an EXPERT! This might actually be the most detrimental decision for the business owner because the hiring process is typically lengthy and the costs involved will be substantial. First and foremost, depending where you are in the world, it might be extremely difficult to find someone with a REAL expertise in 21^st century marketing, but if you do, they will come with a hefty price tag. Salaries can range from $40-$100k +, this person will want benefits, performance compensation, vacation time, etc. The total package could be in the surplus of $75k-$150k and the question you MUST ask yourself is whether this person will be DIRECTLY responsible for $100k-$300k of new business each year. Once again, the small business owners, entrepreneurs, and practitioners are left without a sustainable marketing solution.

WELCOME TO
THE SYNDUIT MOVEMENT!

The solution is Synduit, your synergistic conduit to share your message with the world. Synduit is an outsourced marketing and consulting firm (a booming startup company based in Englewood, NJ) that works exclusively with small/mid-sized businesses, entrepreneurs, and practitioners, where we literally become your marketing department. Think of us as an extension of your business and your DIRECTOR OF MARKETING. We are what the world of small/mid-sized businesses have been yearning to find because we are a team of YOUNG, HUNGRY, ENTREPRENURIAL minds that know how to market in the 21^st century model. We are aware of what it takes to grow your business in today’s marketplace and we have clients from around the world who are consistently brining ideas to us and then we bring ideas to you…therefore, we represent a POOL OF INNOVATION and a movement that will help you share your message consistently and over the course of time.

With this being said, the perfect analogy is this…

What we mean by this statement is that the calibers of people who work at Synduit have the same degree of expertise as the employees at a TOP Adverting/PR Agency in NYC, the only difference is that our employees desire to work in a start-up environment and support small business owners.

Take advantage of our Free 30 Minute Engagement Consultation with one of our expert Success Consultants. During this call, you will speak with one of our EXPERTS, who will give you GOLDEN IDEAS that will lead to an emolectual connection. You will have the choice of these concepts to execute on your own or hire Synduit to be your outsourced marketing/consulting firm.